Paris, 18th September, 2017
Blueprint Partners announces the acquisition of Pull Media by the Danish company Better Collective.
Pull Media is a French digital company which operated more than 200 high-quality content websites, mainly around sport books topics.
Founded in 2004, Better Collective powers a range of gambling sites and products, including the world’s biggest social network for sports betting, bettingexpert.com, which generates more than 125,000 new betting tips per month.
The deal set Better Collective to become a leader in France. Beyond the French market, the acquisition of diverse Pull Media sites further strengthens their focus markets, including the United Kingdom and Germany.