Blueprint Partners acted as buy-side advisor of AB Tasty
Paris, France, October 5th, 2022 – Blueprint Partners advised AB Tasty, the fast-growing global experience optimization company, in its acquisition of Epoq, an AI-driven recommendation and smart search solution.
The acquisition accelerates both companies’ shared vision of empowering digital teams to deliver relevant and engaging shopping experiences along the consumer journey with a best-in-class experience optimization platform.
Blueprint Partners has been advising AB Tasty on this cross-border acquisition including:
- Identifying targets matching the strategic need of AB Tasty
- Contacting & screening those targets narrowing down to the best SaaS players
- Assembling and managing team of expert advisors for business, technical, finance, and legal due diligence
- Structuring and negotiating a win-win transaction
- Coordinating, time-keeping and executing a successful closing process